Robert French
Digital Resume & Portfolio
"Tell me, and I forget. Teach me, and I may remember. Involve me, and I learn." - Benjamin Franklin
Biography :: Robert French
Robert French teaches public relations at Auburn University. He has over 25 years of experience in public relations, broadcasting and university administration.
Robert became interested in social media for the benefit of his students. He saw the change in PR coming and got in early.
Social media has proven to be a powerful educational, networking and mentoring path for Auburn students. They have landed interviews and jobs with the top public relations, marketing and advertising firms in the world, in part, because of their class social media experiences. Auburn graduates are now actively weaving social media into PR practice for governors, state agencies, PR/marketing agencies, corporations, nonprofits and churches.
Sample media coverage: PRWeek Magazine: Lessons for the future: universities and social media, August 2009.
Awards / HonorsRobert has been interviewed by the New York Times, the Wall Street Journal, Inc. magazine and many other news organizations. Robert is also featured in the Ted Demopoulos book, What No One Ever Tells You About Blogging and Podcasting: Real-Life Advice from 101 People who Successfully Leverage the Power of the Blogosphere.
- 2010 recipient of The Instructional Excellence Award, as part of the Promotion of Excellence in Teaching and Learning (PETL) Award program in the Auburn University College of Liberal Arts.
Robert's PR Style & Design Fall 2009 class won the Silver Medal in the 2010 Service Industry Advertising Awards (SIAA) for the Auburn Family Network, the official Auburn University social network. Please note that our competition was advertising, marketing and PR agencies.
- The 2009 PR Week PR Power List included Robert as a "Supporting Power Player" for the work he and his students have undertaken in classes at Auburn University.
In 2008, Robert was listed in PR Week's Editors' Choice list (PDF).
- Robert is a Founding Fellow of SNCR, the Society for New Communication Research.
Robert writes at infOpinions.org about public relations, marketing communications, multimedia/social media and how they fit into a traditional liberal arts / business public relations curriculum.
Just a few of the PR / digital media related sites Robert has developed are:
Robert also developed these sites, among many others:
- Auburn Works :: Auburn Techincal Assistance Center
- ASCCA Friends Social Network
- The Loveliest Village
Photos: Please credit OwenStayner.com for all photos.
Click photos for large print ready versions.
